In his podcast, Akimbo, Seth Godin teaches us how to adopt a posture of possibility, change the culture, and choose to make a difference. Here are my takeaways from the episode.
- Synchronization is an important concept in our lives. For millions of year, the interactions between human beings have taken place mostly in real-time, with some synchronization.
- With the help of technologies, we started to interact, not only synchronously, but also asynchronously. As it turned out, asynchronous interactions can be very efficient.
- Human interactions have swung back-and-forth continuously between being synchronous and being asynchronous. Think going from in-person (sync) to telegram (async) to telephone (sync) to text messages (async).
- While asynchronous human interactions can be efficient for both parties, we also crave interactions in real-time. Think of an author selling her books via the bookstore (async) and making personal appearances to discuss the book and meet the fans (sync). Being in sync make the experience more real.
- When we invent out next technology, we need to be careful about choosing which mode it needs to operate under. Will it be the urgency of live or the efficiency of being out of sync?
- We also need to be mindful of what is pressing our button. When we are using a communication technology or service, we are either a product or a user. We should always ask the question of whether we are getting anything out of the interaction with the technology or service. What did we have to give up in exchange?
- When it comes to being synchronous and being asynchronous, the answer is rarely either this or that. It is usually both. Many forms of idea-spreading can benefit from doing them asynchronously, but not every time. Being here and being present is a vital part of being who we are, and the experience of being in sync has its value and reward.