Entrepreneurial Strategies, Part 2

In his book, Innovation and Entrepreneurship, Peter Drucker presented how innovation and entrepreneurship can be a purposeful and systematic discipline. That discipline is still as relevant to today’s business environment as when the book was published back in 1985. The book explains the challenges faced by many organizations and analyzes the opportunities which can be […]

值得付出的代價

(從我的一個喜歡與尊敬的作家,賽斯 高汀) 當您將一個產品或服務帶入市場時,市場會決定它的價值。如果你不想被視為普通貨物(只靠廉價位來競爭),我們有兩條路逕: 一)通過稀缺性:這是值得的,因為它不是很多,或者我們是唯一能提供的人。 二)通過連接性:這是值得的,因為有其他人已經在使用它。 一點點或很多。 很少有能來替補,無論是因為它是很難獲得,還是因為你已經擁有了很多在使用的人。 我們不介意額外的支付,因為它是唯一,因為我們非常口渴而且沒有其他地方可以買水,因為我們認為它會增加價值,因為它是我們有限選擇的最佳選擇。就在這裡,現在,你是最好的選擇。換句話說,你是一個稀缺。 要么… 因為我們不想被遺棄在後面。因為它能讓我們與其他使用者連接,所以價值更多。 價值不光是利潤。廣泛而廉價的創新確實很有價值。然而,利潤往往有不同的微積成分,一個創造最終還是看誰認為值得付出額外的代價。

Tactics, Part 2

In the podcast series, Seth Godin’s Startup School, Seth Godin gave a guided tour to a group of highly-motivated early-stage entrepreneurs on some of the questions they will have to dig deep and ask themselves while they build up their business. Here are my takeaways from various topics discussed in the podcast episodes. How do […]

Don’t Just Do Something, Stand There

In his podcast, Akimbo [https://www.akimbo.me/], Seth Godin teaches us how to adopt a posture of possibility, change the culture, and choose to make a difference. Here are my takeaways from the episode. We were often told, “Don’t just stand there, do something!” It could be sound advice for certain situations, but we should give more […]